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How Much Does It Cost To Hire A Truck Driver?
It depends on who you ask, but most folks throughout the industry say it costs $5,000 to hire one professional driver. Other clients say it’s north of...
How to Recruit Recent CDL Graduates
If you’re a trucking company in America, you’re likely suffering from the driver problem. Driver turnover/churn is almost 90%. Worse yet, the trucking...
Recruiting Truck Drivers Using Social Media
Are you struggling to fill empty seats with the right drivers? Like you, we used to wonder where all the good drivers are hiding. Your driver problem ...
Trends in the Driver Market for 2023
We’re over a month into 2023, so it’s time to take the pulse of the trucking industry. Unfortunately, it appears that the industry’s crystal ball is f...
How To Create Compelling Driver Recruiting Ads
Editors Note: We're giving away our driver recruiting secrets! Check out our free video series to double your hires without spending more on ads: [Vid...
The Best Places to Advertise & Find Truck Drivers
When people find out about the success we've had recruiting drivers, they always ask “where are the best places to advertise for truck drivers?” Unfor...
Truck Driver Recruiting & Retention Strategies for 2023
The truck driver shortage isn’t getting any easier to solve. With experienced drivers retiring and fewer young people entering the profession, truckin...
What Truck Drivers Want
The trucking industry is facing an existential crisis. Companies have freight collecting dust. They have empty seats they can’t fill. And they have ju...
The First Step To Driver Retention: How You Recruit Drivers
If you’ve read our articles before, you’ve heard this one many times: there’s no silver bullet to solving your driver problem. You struggle to find, r...
Transitioning From PDF Applications to Digital Files: A How-To Guide
Excel spreadsheets, downloadable PDFs, and website form captures aren’t the industry standard anymore. These processes are cumbersome, take a lot of e...
Hiring Drivers With No Experience: What Should You Do?
Here’s one of the most popular search terms from trucking companies: how to hire truck drivers.
Recruiting and Marketing Tips for CDL Drivers with Ron Yazzetti from Work4
In July 2022, AvatarFleet president Scott Rea discussed recruiting and marketing to truck drivers with Ron Yazzetti from Work4.
How a Smooth Candidate Journey Can Help You Hire Drivers Faster
You’re spending loads of money to find, attract, select, and hire drivers. That makes it all the more painful when they disappear on you and go with a...
How to Use Landing Pages to Hire More Drivers
What are your driver recruitment goals? Whatever they are, they’re tied directly to your success as a business. However, the more important question i...
Creating a Career Path for CDL Truck Drivers
Do you have enough quality drivers in your fleet? That’s a rhetorical question because we know the answer is no. What if you could reduce accidents, l...
How to Convert Drivers Using Targeted Landing Pages
Are you struggling to keep up with the recruiting demands of your company? Are you watching your advertising budget skyrocket? Would you love to upgra...
Why Qualified Drivers Aren't Replying to Your Ads
Are you fishing with a net or a spear?
High Driver Turnover Highlighted in HireRight's 2021 Benchmark Report
Looking for industry news on essential recruiting and retention trends? Look no further. HireRight® released its Global Benchmark report this summer c...
What Google's Change in Privacy Policy Means for Driver Recruiters
Digital advertising is an integral part of your driver recruitment strategy. Any changes in online privacy laws can affect your ability to reach and t...
Are You Posting a Job or an Opportunity for a Career?
If you want to hire more qualified drivers, your job postings need to stand-out from your competition.
Why Your Drivers Voice is Critical to Recruiting & Retention
You have a powerful driver recruiting and retention resource sitting at your fingertips: your current drivers.
Voice of the Driver: What We Learned from the 2020 OTA Driver of the Year Nominees
Get More Drivers to Apply on Facebook With A-Suite Ad's Latest Update
It just got a whole lot easier to build a consistent recruiting machine filled with the right drivers!
Where Should We Post Our Driver Jobs?
Just like the rest of the industry, you have empty seats and you need to fill them yesterday. Where do you start?
Why Digital DQ Files Are Better Than Paper
If you’re not tech savvy, the transition from paper driver qualification files to electronic storage can feel like a giant leap to make. There’s comfo...
Creating A Culture Millennials Want To Join In Trucking
Professional driving, especially trucking, has always been an older folks’ game. Figures constantly come out with worrying trends about the increasing...
Do Your Driver Recruiting Ads Pass The Google Test?
What to Look For In Your Fleet Management Software
Time is precious and in short supply for both you and your drivers, so you need to save it where you can. On top of that, you don’t need the added fin...
Why Time to Respond Is so Critical in Driver Lead Generation
Are you ever satisfied with the number of qualified drivers behind your wheel? We can count on one hand the number of times we’ve heard “yes” to that ...
Recruiting Drivers on Social Media with Jeremiah Guappone
Advice From Ohio's Top Drivers at the 2019 OTA Driver of the Year Awards
Why Facebook Boosts Are Ineffective For Recruiting Drivers
Facebook is the most widely-used social media platform. In fact, the race isn’t even close. Facebook is a billion users ahead of YouTube and Instagram...
A-Suite Ad Has Arrived
Is your cost-per-hire skyrocketing while the quality of your driver candidates plummets? If so, we have a solution for you: A-Suite Ad, the newest mod...
Webinar Recap: How To Manage Recruiting, Compliance, and Training in the COVID-19 World
On June 9th, AvatarFleet President Scott Rea was featured on a webinar hosted by the Ohio Trucking Association on the topic How To Manage Recruiting, ...
How to Manage Recruiting, Compliance, and Training in the COVID-19 World
Digital Playbook For Trucking Schools And Carriers, Part III
In February of 2020, Avatar Fleet president Scott Rea presented at the 5th annual Truck Training Schools Association of Ontario (TTSAO) Conference. Re...
Digital Playbook | Trucking Schools & Carriers, Part I
AvatarFleet President Scott Rea recently presented at the Truck Training Schools Association of Ontario (TTSAO) 5th Annual Conference. The conference ...
6 Resources To Follow to Better Yourself as a Driver Recruiter
Keeping pace with the ever-changing landscape of recruiting can be a daunting task for any transportation specialist. As new technology emerges and dr...
How to Project a Forecast for your Driver Recruiting Funnel
Driver recruiting is a non-stop process that requires time and resources to find the right people. It makes the most sense, then, to try and do it eff...
Recruiting and Retention Tips From The Best
Chad Hendricks hosted "the Dr. Phil of Trucking" on his “Recruit and Retain” podcast, who had five great points worth sharing with our readers. Charle...
Solving The Driver Problem With Recruiting & Retaining Part 2
In December of 2019, AvatarFleet President Scott Rea joined podcast host Chad Hendricks on an episode of Recruit & Retain: Trucking Edition. The e...
Recruit & Retain: New Ideas To Solve Your Driver Problem
High driver turnover often snowballs for trucking companies. You suffer from high turnover and need more drivers. However, you have a hard time findin...
Top 5 Driver Recruiting Trends You Should Follow in 2020
2020 is right around the corner. The driver recruiting game is getting more sophisticated and you need tools to keep up. To start January with a bang ...
AvatarFleet President Scott Featured in FreightWaves Video
Why Your Downloadable PDF Application Isn't Cutting It
We hope you don’t take offense to the article title. We aren’t here to rag on you. In fact, just the opposite, we’d like to congratulate you on a soli...
Why Downloading PDFs Is No Good
Last year, 90 percent of CDL holders applied for a job using a mobile device. The future is here! Unfortunately, this means that these applicants are ...
Rethinking Your Recruiting Budget
Now more than ever, you need an efficient way to recruit more drivers. If your turnover rate is near the national average, still well over 70% for car...
Why Rehires Are Your Best Lead Source
This blog post was updated on March 26, 2021.
How to Plan and Execute Your Driver Recruiting Process
Recruiting professional drivers is no easy job. A recruiter often has to do the job of four or five people, spending their day contacting drivers by p...
Why You Should Use Social Media to Recruit Drivers
The driver problem requires some new thinking. If you’ve been following along with us for some time, we’ve shared numerous strategies that can help yo...
3 Reasons Why You Need an ATS to Recruit Professional Drivers
How to Optimize New Driver Orientation
This blog post was updated on January 21, 2021. How frustrating is it when you have orientation no-shows? You’ve spent time, money, and resources work...
Scott Woodrome Brings Home a TDC Threepeat
Scott Woodrome of FedEx freight continued his dominant run at the Ohio Trucking Association Truck Driving Championships, winning the Grand Champion ea...
Build Your Recruiting Funnel By Understanding These Key Terms
Recruiting is an everyday job. It can be a lot to track, email, and call drivers day to day. So it might be helpful to be able to step back and look a...
How Efficient is Your Lead-to-Hire Process?
Hire More Drivers with a Faster Onboarding Process One of your biggest challenges in hiring quality drivers is that your competitors are vying for t...
Recap of TransRep National Recruiting & Retention Symposium
On April 27, 2019, TransRep hosted the first annual National Recruiting and Retention Symposium in Mississauga, Ontario, featuring various industry an...
Use Texting to Hire More Drivers and Achieve DOT Compliance
In 2006, we lived in a world without smartphones. In 2017, it was found that American’s check their phones an average of 80 times a day. The average A...
3 Ways To Improve the Driver Candidate Experience
Improving the candidate experience for potential drivers is an important on-boarding aspect that often gets overlooked. Use these tips to enhance the ...