Driver Recruiting, Retention, Training and Compliance Resources
Explore some of AvatarFleet's eBooks, guides, presentations and more.
Purple Cow Academy
A 7-part video series that will double your hires without needing to spend any additional advertising dollars.
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How to Develop a Driver Brand
A brand is what drivers think of when they hear your company name. Learn how to define your driver brand statement and use it in all your driver recruiting efforts today.
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DQ File Checklist
This checklist is a summary from FMCSA 391 and is designed to help you ensure no little detail is missed when you’re creating DQ files.
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Driver Persona Template
We define driver personas by their job duties and their shared values, motivations, and personalities. Use this downloadable file to help you create your message.
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Drug and Alcohol Clearinghouse Guide
Get help through the Drug and Alcohol Clearinghouse implementation with this two-page infographic guide
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5 Light-Duty Safety Campaigns You Can Use For Your Driver Training Program
This eBook provides you with strategies and examples of safety campaigns you can run throughout the year to keep safe driving practices at the forefront of your drivers' minds.
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How to Create a Driver Career Path
Today's drivers are looking for more than a simple source of income. They are looking for a company that will help them develop their careers in the long term.
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How to Add 3% to Your Bottom Line Through Operational Excellence
This eBook will shift your approach to teach proper behaviors and not manage by rules and policies.
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8 Light Duty Training Courses You Can Use For Your Safety Meetings
This eBook provides you with how to implement a continuous safety training program that is engaging and effective.
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75 Strategies to Help Increase Driver Retention
Before you pour more money into recruiting, how many drivers quit your company last year? Be honest – how many of them would you take back? They're not all bad apples so please stop justifying your insanely high turnover rate. The 75 tactics are divided into eight categories to help you start retaining drivers today.
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How to Double Your Hires Without Spending a Dime More on Ads
Learn how to attract best-fit and high quality candidates by improving your driver brand and stand out from your competition
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Driver Retention Re-Invention
Learn specific, actionable driver retention strategies you can take to improve your driver retention, along with industry best practices and insights as to why driver quit.
Watch the video
Safety Leadership
AvatarFleet Founder Mark Gardner talks about safety, risk, the risk management formula, accident causation and how human behaviors impact safety and risk.
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Building a Driver Brand Statement
AvatarFleet President Scott Rea offers the presentation version of the Building a Driver Brand eBook
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Driver Recruiter's Social Media Calendar Template
A calendar of ALL national holidays so that you can use to influence your posts + suggestions on how to get creative with your driver recruiting social media efforts
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Taking Your Driver Training Virtual
Learn how to take your in-person driver training and onboarding presentation virtual.
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How to Choose a Defensive Driver Safety Training Program
Understand how to evaluate driver safety training to help your organization make safe drivers.
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The Ultimate Guide to DOT Compliance
DOT Compliance is abiding by a large and complex body of Federal rules and regulations that govern commercial drivers, like who can drive where and at what times.
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The Ultimate Guide to Driver Recruiting
Truck driver recruiting involves using a unique message to create a more efficient application process than your competition.
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The Ultimate Guide to Driver Retention
Driver retention is a tactic that far outweighs looking for new truck drivers each month. Read the Ultimate Guide to Driver Retention to learn more.
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The Ultimate Guide to Professional Driver Training
In this guide, you'll learn about the benefits of professional driver training, the different methodologies for delivering training and how to decide which method is right for you.
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The Ultimate Guide to Light-Duty Vehicle Safety Training
You can prevent accidents with light-duty vehicle safety training. This guide is a resource for understanding risks and how training can reduce accidents.
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The Ultimate Guide to Preparing for a DOT Audit
Our comprehensive guide to understanding why DOT audits happen, how to be prepared, consequences of failing, and further resources for your use.
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Change Management: 3 Steps to Introduce a New Training Program
Use this guide to learn how to introduce your organization to a training program and ensure the best results.
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