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7 Great Ideas for Truck Driver Appreciation Week

Posted by Scott Rea on September 7, 2018 in the category Retention

7 Great Ideas for Truck Driver Appreciation Week

Next week is National Truck Driver Appreciation Week, so hopefully you’ve been thinking of ways to show your gratitude to the hardworking people who drive over the road for you. But if you’re like us, you might be scrambling last minute to come up with something good to do for your drivers, so here are seven great ideas you can use next week:

1. Free Lunch. Everyone likes free food, so find a window of time that works for your drivers and get a catered lunch delivered. Try to make it something that will keep so drivers can stop in whenever over the course of the day and then they can take leftovers home or on the road with them too.

2. Driver Family Night Out. This could be a variety of things, from a paid meal out with the family to a driver “open house” held at the terminal with food and drinks where families can attend. Anything that shows your appreciation extends to families, who also are a part of your company’s success.

3. Useful Gifts. You know your drivers best, so you know what they would want or need most. But little stuff like hats, heavy duty thermos, audiobooks for the drive or even some winter wear for the coming chilly weather, goes a long way towards both thanking your drivers and making their job a little more doable.

4. Driver Awards. You should already have a driver recognition system in place to push drivers towards safer and more productive hauls. Think about hosting your annual driver awards during this week as a good way to reward your safest drivers, but also to thank all of your drivers in person at once.

5. Shout Outs on Social Media. If your company doesn’t have Facebook pages or Youtube Channels yet, now is the perfect time to start those. It’s a great way to advertise to the world how good your truckers are and how much you appreciate their hard work. And all of their family and friends will be able to see it.

6. Hit Up The Radio. This is especially important for those drivers and dispatchers that wouldn’t be able to make it to any other cool events you have planned for the week because they’re out on the job. Get on the air and thank each and every person by name that can’t be at the other things you have planned. Or if they aren’t working, call them on the phone to thank them.

7. Repeat. National Truck Driver Appreciation Week matters, but it should also serve as a reminder that drivers should be thanked and taken care of all the time. Treat every week like it’s appreciation week and do little things throughout the year for your drivers and dispatchers. They put in the hard work every week and so should you in return.

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